AI SEO
Ottawa SEO Company Focused on Leads, Not Hype
If people in Ottawa search for what you do and don’t find you, they’ll pick someone else. We use focused Ottawa SEO to help you show up in the right moments, with clear work each month and reporting tied to real things: calls, forms, and booked meetings.
256%
Avg. Traffic
Growth
1840+
Keywords
Ranked
98%
Client
Retention
10+
Years
Experience
Real SEO Wins That Show What’s Possible
Steepe & Co.
+140%
Qualified Leads
+55%
Booked Calls
70%
Faster Follow-up
No Fear Counselling
+190%
Online Bookings
+50%
Conversion Rates
+180%
Mobile Sessions
GVA Brands
+90%
Ecommerce Revenue
+280%
Market Share
35%
Lower CAC
SEO Agency
What to Expect When You Work With Our SEO Team
We treat your business like a long-term partner, not a quick campaign. When you hire us for Ottawa SEO, you get clear plans, regular updates, and SEO services Ottawa brands can actually understand and question.
Affordable SEO Pricing
Budgets in Ottawa are real, and we respect that. Our packages are built so you know exactly what you’re paying for every month. As an Ottawa SEO company, we use a simple monthly fee with a defined scope: technical audits, on-page SEO, content support, and local SEO Ottawa work where needed. GA4 and Search Console setup, basic dashboards, and regular optimisation are part of the package, not add-ons. You’ll see which pages we’re working on, which keywords we’re targeting, and what changed on the site. The goal is to give you strong, technical SEO without surprise line items on the invoice.
Monthly, starting at
$1,960
Monthly Deliverables You Can Rely On
Technical & On-Page SEO
We fix crawl errors, slow layouts, weak titles, and confusing site structure. Then we tune core pages around priority Ottawa SEO keywords so search engines and visitors both understand your services and why they should choose you.
Local SEO & Map Visibility
We optimise your Google Business Profile, build or refine local landing pages, and clean up key listings. This helps you show up more often for “near me” and service searches in Ottawa, turning local intent into calls and form fills.
Content & Conversion Support
We plan and create content that matches how your buyers search: blogs, guides, and landing pages that support your sales team. Each piece is written to attract qualified visitors and guide them toward simple next steps like calling, booking, or requesting a quote.
SEO in Ottawa Isn’t About Tricks Anymore
Search used to be all about stuffing pages with keywords and chasing random links. Today, good Ottawa SEO is about helping the right people find you, trust you, and contact you. Google now cares about real intent, clear content, and how users feel on your site.
2010s
Traditional SEO
2026
Modern SEO
Getting Your Site SEO Ready for AI Search
AI-Powered Research, Human Strategy
We use AI tools plus classic keyword data to map how people in Ottawa search, what they ask, and which pages you really need. That turns into focused topic clusters and briefs so each page matches a clear search goal, not just a random keyword.
Content Built to Answer Real Questions
We write content with clear headings, short answers, FAQs, and support sections so search systems can pull helpful pieces. This gives you a better chance to show in featured snippets, people-also-ask boxes, and AI-style summaries while still reading smoothly for visitors.
Clean Structure, Schema, and Site Health
We add and maintain schema, fix crawl issues, speed up slow pages, and improve internal links. These technical signals make it easier for search engines and AI tools to read your site, understand your services, and trust your pages as a source.
Measure, Learn, and Keep Improving
We track rankings, organic leads, and key actions in GA4 and Search Console, then test new layouts, content angles, and internal links based on that data. Your Ottawa SEO strategy keeps moving with how search changes instead of falling behind.
SEO Services That Actually Help Ottawa Businesses Grow
Good SEO is more than a few keywords on a page. We combine technical work, content, local search, and data so your Ottawa SEO investment turns into steady leads, not just traffic that looks good in a report.
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Technical Foundations and Crawl Health
We dig into how search engines see your site: crawl paths, index status, speed, mobile layout, and core web vitals. Broken links, redirect chains, thin pages, and messy structure get cleaned up. This gives your Ottawa SEO work a solid base so new content and updates can be crawled and indexed fast.
Blogs, Guides, and Landing Pages
We plan and create content that answers questions your buyers actually ask. Service pages, comparison pages, and blogs are written in simple language, structured with clear headings, FAQs, and internal links. This works well for users, classic search results, and new AI-style overviews.
Authority Building and Safe Link Growth
We look for ways to earn links and mentions that make sense for your brand: partner content, resources, local features, and industry sites people actually read. The goal is to raise your site’s authority for important Ottawa SEO terms without risky shortcuts that might cause problems later.
Search Strategy and Topic Mapping
We don’t guess topics. We use keyword tools plus AI to group related searches into clear themes around your services. That turns into a simple roadmap: which pages to build, which to improve, and how each page supports a real search intent. You see exactly where your SEO budget is going.
Local SEO and Map Visibility in Ottawa
We tune your Google Business Profile, service areas, categories, and key photos. Then we build or refine local pages so Google has a clear picture of what you do and where you work. This helps you show more often in local and “near me” results when people in Ottawa are ready to call someone now.
Analytics, Tracking, and Simple Dashboards
We connect GA4, Search Console, and form or call tracking so you can see what organic traffic is doing. Key pages, keywords, and locations are tracked in one place. You don’t just see visits. You see which pages bring leads, which topics move the needle, and where to focus next.
SETSAIL MARKETING's
How Your Ottawa SEO Campaign Rolls Out
Week 1-2
Audit, Setup, and Quick Wins
Run a full technical and on-page audit to spot crawl issues, slow pages, indexing gaps, and broken links.
Map key Ottawa SEO keywords around your core services and locations.
Set up or clean GA4, Search Console, basic tracking, and simple reports so we can see what’s happening.
Fix a few high-impact items early (obvious page issues, broken links, missing titles) to give the site a better base.
WEEK 3-4
Content, On-Page, and Local Foundations
Rewrite or adjust core service and location pages around high-intent searches in Ottawa.
Improve titles, meta descriptions, headings, internal links, and schema on important pages.
Tune your Google Business Profile: categories, services, descriptions, photos, and key info for local SEO Ottawa.
Start building or refining a small content plan: 2–4 priority pages or blogs that support your main services.
Month 2 & further
Growth, Content, and Authority
Publish steady content: service pages, blogs, and guides that answer common questions and bring in organic traffic.
Look for safe links and mention opportunities that build trust for important Ottawa SEO keywords.
Review rankings, leads, and traffic each month, then adjust pages, content, and internal links based on what the data shows.
Keep shaping your roadmap so SEO supports your broader marketing and sales goals, not just traffic numbers.
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What Our Clients Say About Working With Us
Larry Knurik
VP Logistics of GVA Brands
We've been working with Setsail for 7 years for all our marketing materials, website design, product design, videos, photos. They've been great. Responsive, responsible, great materials. Highly Recommended!
Dawna Schchedrov
Director at Owens Valley District
Setsail set high expectations for creativity, attention to detail, collaboration, and communication. From the first conversation to the last, they were professional yet down-to-earth, and they listened attentively, even engaging the quiet members of our team.
Lauren Everett
Marketing Manager at B Corp USA
I had the pleasure of working with SetSail on a behemoth of a project for a multi-day conference. Not only did they execute on all assets agreed upon but they were creative, collaborative, went above and beyond my expectations and were extremely kind throughout the entire process....
Jack Hundial
City Councillor, City of Surrey
I reached out to Setsail in 2018 for a political campaign. The results of their work, analysis and dedication helped make my campaign a success. Very transparent and innovative. I have recommended Setsail to others and continue to use them as a back end provider and forward facing producer of high quality work. Thank-you Setsail
Eric Hu
CEO at SentimenTrader
We've been using Setsail's services for 2 years. They are creative and fast responsive. Thanks for their support!
Theodora Jean
Founder at ColdWater Communications
We are beyond thrilled with our newly redesigned website, thanks to the amazing team at Setsail Marketing! Jason Atakhanov and Georgie Hackett brought our vision to life with incredible creativity, attention to detail, and an unwavering...
Gordon Lai
Executive at Biktrix
Tom and Jason are a thrill to work with. Not only do they take stellar product and lifestyle pictures, they've done a complete rebranding of our company and has filled it with energy and life. The direction and strategy that they bring to the table is top notch and positions any company that works with them to become industry leaders.
Justin Davey
Executive at TAIT Distributors
This team is awesome! Very creative and helped us through the whole process, step by step. We are extremely happy with the finished product and continue to work with Setsail for all our website and marketing needs! Highly recommended.
Ottawa SEO & Digital Marketing FAQs
Got questions about hiring an Ottawa SEO company or how it fits with the rest of your marketing? Here are straight answers so you know what to expect before you get on a call with us.
1. Do I really need an Ottawa SEO company if I already get referrals?
Referrals are great, but they can slow down when the market does. Strong Ottawa SEO gives you a second stream of leads from people who don’t know you yet but are searching right now. The goal isn’t to replace referrals, it’s to add steady search traffic on top so your pipeline feels more stable.
2. How are your SEO services different from other Ottawa agencies?
We focus on clear work and clear reporting. Each Ottawa SEO service is tied to a simple plan: technical fixes, content, and local SEO tasks you can see on a roadmap. You’ll know what we’re doing each month, which pages we touched, and how that work connects to traffic and leads, not just rankings.
3. How long does it take to see SEO results in Ottawa?
Most businesses start to notice early movement in 2–3 months on easier keywords and long-tail searches. Bigger gains in traffic and leads usually show between months 6–9, especially in competitive spaces. During that time we keep improving key pages, rolling out content, and tuning local SEO Ottawa so progress stacks up.
4. What is included in your Ottawa SEO services every month?
Monthly work usually includes a mix of technical SEO, on-page updates, and content or local tasks. That can mean fixing crawl issues, tuning titles and meta descriptions, improving service pages, publishing blogs, and updating your Google Business Profile. An Ottawa SEO expert walks you through what was done and what’s planned next.
5. What is the difference between local SEO and standard SEO in Ottawa?
Standard SEO targets broader searches, sometimes across all of Canada. Local SEO focuses on people near you in Ottawa who are ready to call or visit. A local SEO Ottawa campaign will work on your Google Business Profile, reviews, local pages, and citations so you appear in the map pack and local results more often.
6. How do you use AI in your SEO work for Ottawa clients?
AI helps us research topics, group related searches, and spot patterns in user questions. We use those insights to brief writers and shape page structure, but final content is written and edited by humans, so it sounds natural. This mix gives you faster planning with content that still feels like your brand.
7. How will I know if my Ottawa SEO campaign is actually working?
You’ll see progress in rankings, organic traffic, and leads from search. We connect GA4, Search Console, and form or call tracking so you can see which pages and keywords drive contact. Reports stay simple: what changed, what results we’re seeing, and what we’re testing next to keep your Ottawa SEO moving.
8. Can SEO work alongside my Google Ads or paid campaigns?
Yes, they work well together. Paid campaigns bring fast data and quick wins, while SEO builds a long-term base of organic traffic that doesn’t stop when you pause ads. Many clients use paid results to test offers and keywords, then use SEO services Ottawa to turn the best ones into strong organic pages.
Our Past Search Engine Optimization Work
Let’s Get Started!
Ready to transform your marketing with proven results? After 10 years of running ads, our transparent approach delivers clear outcomes without the guesswork.