About Setsail: the B Corp obsessed with what makes people buy
$100M+
revenue generated
B Corp certified · 500+ clients · 10 years
BC company no. BC1079002
We’re B Corp certified with a 30-plus person in-house team in Vancouver. Working with 500+ clients taught us exactly what makes growth predictable: knowing your customers better than anyone else does, and building everything around how they actually buy. That’s the edge you get from day one: sharper strategy, better execution, so this year’s record month becomes next year’s average.
Partnered with cities, utilities & impact-driven brands across North America
Channel Partner
Claude Partner
“They're professional, personable…”
“…great to work with!”
“Highly recommend!”
“The whole process was smooth…”
“Working with the team was so easy…”
B Corp USA“They are true professionals…”
“This team is awesome!”
“…a huge positive on our end.”
“We are beyond thrilled…”
“It's just handled.”
“…it’s great quality.”
“You made yourselves part of Charlo.”
“Responsive, responsible…”
“…a thrill to work with.”
“They are very good at adapting.”
“The team's awesome.”
“…professional yet down-to-earth…”
“…very efficient with their time.”
“…an extension of our team.”
“…creative and fast responsive.”
Here’s the short version → Setsail is a Vancouver-based digital marketing agency built around strategy first, specialist delivery and clear accountability from plan to results.
- For:
- Growing businesses · trades & construction · ecommerce · pro services · health · public sector
- What we do:
- Strategy · paid media · SEO / GEO · websites · social · brand
- Engagements:
- Fixed-scope projects + month-to-month retainers
- How we work:
- Plan first → specialist team → documented delivery → transparent reporting
- Where:
- Based in Vancouver · clients across Canada + US
- Proof:
- Google, Meta, Shopify, Klaviyo + Ahrefs partnerships · public-sector work
2016
Founded in Vancouver
Our story: from scrappy underdogs to city rebrandings
Jason Atakhanov founded Setsail in Vancouver in 2016, a scrappy underdog team of creatives, strategists, and data nerds obsessed with one question: what actually drives people to buy, follow, or believe in a brand? The decade since has been one long lesson in what works. The tools changed, the channels changed, and we changed with them, growing from a small studio into a team that has worked with 500+ clients across North America and the rest of the world, earning B Corp certification along the way.
In October 2025, Tom Cheddadi joined as co-owner. Tom had already built and exited BuddyBoss, a multi-seven-figure software company, then built and exited a cloud hosting company. He didn’t come to change what was working. He came to make it repeatable: a sharper strategy, better systems, and real investment in the team’s growth, speed and quality. We grow so our clients can grow further. The standard hasn’t dropped. We aim for the highest quality, and we measure it by impact.
We built the agency we’d want to hire. It starts with your customer, not a pitch.
Most agencies open with a pitch. We open with research. We study your customers, how they find you and what makes them buy. That becomes a strategy with real targets and a clear path to hitting them. Then the same people who built the plan oversee the work, so nothing gets lost in a handoff.
A clear plan before the work starts
Every engagement starts with a Growth Strategy. It lays out what we’ll do, what it will cost, and what results to expect if things go to plan. You see where we’re headed, and what success looks like, before the main work begins.
The people behind your strategy stay on your project
The strategists who build your plan keep overseeing the work once it starts. Day to day, you have a dedicated account manager you can reach any time, and you’ll talk with them on regular calls.
A strategy that keeps up with your business
Deliverables, timeline and price are agreed before we start, so you know what you’re getting. From there we adjust the strategy as results come in, at least every 90 days and sooner when something changes. Every report puts what we projected next to what actually happened.
Why our B Corp certification should matter to you
B Corp certification is an independent audit of how a company operates: its accountability, its transparency, how it treats people. Setsail holds it. In a category where “results-driven” costs nothing to say, certification is a claim a third party has verified, and one you can look up yourself.
Certified specialists
We’re also a Google Partner and a Meta Business Partner, so the people running your budget hold current certifications on the platforms where it gets spent.
A record you can check
Our B Corp profile, our partner listings and ten years of client work are all public. Look us up before you call.
BC Benefit Corporation BC1079002
Your access to enterprise marketing tools and expertise
Setsail is B Corp certified and an official partner with Google, Meta, Shopify, Klaviyo, and Ahrefs. In practice, that means:
- Premium marketing tools and features on your account, without you buying them
- Certified specialists running your budget on the platforms where it gets spent
- Direct partner support lines when a platform misbehaves
- Accountable, audited business practices, certified and registered (B Corp; BC Benefit Corporation BC1079002)
Meet the team
Introducing our leadership team. Behind them is our full 30+ in-house team: strategists, ad specialists, SEO specialists, designers, developers, copywriters, and video producers.
Tom RichardsCOO
Josh KroyerHead of Sales
Carson MeyerHead of Strategy
Alex SemybratskyiAccount Manager
Mark ValdezSocial Media Manager
Ahmad KamranSEO Manager
Marco PregoneroDesign Lead
Eugene MasenkoVideo Editor
Lizclay BarotHead of HR & Recruitment
Jason AtakhanovFounder & CEO
Tom CheddadiCo-Owner & Strategic Advisor
Trusted by governments and 500+ businesses in North America and worldwide
From political campaigns to nationwide rebrands: an in-house team that moves fast and delivers, across North America and worldwide.
AetherEV
“Your company, Setsail, is B Corp certified as a company. I would say the people are B-certified. I mean, they’re just very high quality people, very tuned in and switched on people.”
Setsail Marketing
B Corp certified, Vancouver, Canada
- 30+
- 500+
BC1079002
“Setsail Team has successfully hit everything on our deliverables.”
CleanDesignDorthy ChengExecutive Assistant“…better than we can do it ourselves.”
CharloLia PsomiadisFounder“You made yourselves part of Charlo.”
TQ ConstructionHenri BelislePresident“They’re professional, personable and are delivering results…”
Who we’re right for: If you catch yourself nodding at any of these, book the call
The Invest Coquitlam website we built, on a MacBook Pro under a spotlightCity of Coquitlam- You want more business than you’re getting now, and you’re ready to do something about it.
- You’re not happy with your digital presence, the site, the ads, the socials, and you believe it could be producing a lot more.
- You’re already spending on marketing, and you can’t say for sure which part of it brings in work.
- You’ve never hired an agency, and you’d rather see a plan you can hold in your hands than sign a retainer on faith.
- You’ve worked with an agency before, and this time you want a full, well-thought-out strategy you can actually understand before anyone starts.
- And once things are running, you want to see the data, read the reporting, understand the tweaks being made, and know someone’s on top of it, without having to chase anyone.
- You’re a public-sector or B2B team that needs a documented, defensible strategy before budget gets approved.
Book a Growth Strategy call
30 minutes, free.
Start with a call. We’ll dig into your business, your market, and what’s holding your numbers back, and you’ll leave knowing exactly what to fix first. If it makes sense to go further, our strategists then build your full Growth Strategy and present it with the complete plan.
10 years · $100M+ revenue generated · 500+ clients
Before the call, we run a 200+ point audit of your full online presence, so we arrive already knowing your starting point. On the call, we’ll walk you through:
- What we found and what it means for your business
- Where your competitors are outperforming you
- Your top priorities — what to fix first
Bring your goals and challenges. We’ll bring the data. No commitment required.
Not ready for a call?Get a free digital audit covering your website, search visibility, competitor ad activity and conversion setup.We do not share or sell your information. Your details are used to build your audit and share it with you.
Setsail is a digital marketing agency in Vancouver, British Columbia, with a 30+ person in-house team running paid ads, SEO, websites, email and social for owner-led businesses across Canada and the US.
FAQ
Questions about Setsail
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B Corp certified · Google Partner · Meta Business Partner
Setsail Marketing
- Clients
- 500+
- Generated for clients
- $100M+
Vancouver + Beaverton, OR