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A web platform to browse and purchase life insurance online.
Year:
2020 - 2021
Industry:
Government
Client:
InsurSimple
Implemented a full-service website with detailed attention to compliance, user experience, and security, highlighting our Vancouver web design expertise.
Developed engaging marketing materials, including graphic design and video production tailored to communicate the ease and security of InsurSimple’s services.
Created a comforting and trustworthy brand image through strategic visual identity design, making insurance feel more accessible to Canadians.
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As we tackled the project, our primary challenge was to design a platform that met stringent regulatory requirements while remaining engaging and easy to navigate. We achieved this by focusing on professional services website development, incorporating rigorous SEO practices to ensure high visibility, and creating relatable and comforting graphic illustrations that simplified the insurance process.
Our efforts in branding and user experience design have made InsurSimple a trusted name in online insurance, simplifying the purchasing process and helping customers make informed decisions with ease. This project showcases our capability as a full-service marketing services provider, specializing in complex compliance and user-focused solutions in Vancouver.
